Hi people! How are you? Hot? Me too!

Want to cool off? Then go on down to the Strutt tomorrow at 3p and listen to some cool music. You may be asking, “What, pray tell, is this oddly named festival, and why in the world would I gaze at my shoes?” While you don’t have to gaze at your shoes to go, there will be plenty of Shoegaze, ambient, and dream pop happening for your listening pleasure. All for $10- which is quite a steal. I’ve been going the past 2 years and have always had a rad time.

Your next questions may be: “Who is playing, and why should I care?” I have an answer to that as well. Here’s the list

Pilot Cloud (Philadelphia, PA)
800 Beloved (Detroit, MI)
Glowfriends (Kalamazoo, MI)
Love Culture (Columbus, OH)
Olympus Mons (Pittsburgh, PA)
…The Rosen Association (Chicago, IL)
Brief Candles (Milwaukee, WI)
Crash City Saints (Kalamazoo, MI)
Screen Vinyl Image (Washington, DC)

Just click the links and let yourself be carried away by some dreamy beautiful music. I hope to see you there!